Struggling with social media but know you need it for your health coaching biz? Learn how to turn one piece of content into two weeks of posts, staying authentic and engaged. Let's make marketing work for us!
Erin Power shares a comprehensive and practical content marketing strategy tailored specifically for health coaches. In this episode, she explains how to efficiently create and repurpose content to maintain a strong online presence, even if you’re not a fan of social media.
Erin emphasizes the importance of consistency in marketing and provides actionable steps, from writing an inspiring email to turning it into multiple pieces of content across different platforms. Tune in to learn why embracing this approach can dramatically improve your client attraction efforts.
To learn how to become a health coach or to up-level your skills and credentials as a health coach, visit primalhealthcoach.com.
Episode Overview:
- 0:00 Introduction to Content Marketing Strategy
- 1:52 The Importance of Social Media for Coaches
- 3:12 Overcoming Social Media Reluctance
- 5:32 Alternative Marketing Methods
- 9:47 Creating Engaging Content
- 12:11 Personal Anecdote: Content Marketing That Feels Good
- 14:10 Repurposing Content Across Platforms
- 21:04 Effortless Podcast Distribution
- 21:52 Maximizing Content Reach
- 22:32 Creating Short Form Content
- 23:42 Repurposing Long-Form Content
- 24:45 Leveraging Social Media Platforms
- 25:50 Consistency and Engagement
- 30:46 The Power of Repetition
- 32:29 Outsourcing Content Management
- 34:17 Final Thoughts on Content Strategy
Connect with Erin at:
- Submit your questions to help@primalhealthcoach.com
- Website: primalhealthcoach.com
- Instagram: @primalhealthcoach
Listen via the player below, or subscribe in iTunes or your preferred podcast streaming service.
Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your host Erin Power, a proud graduate of Primal Health Coach Institute, as she shares inspiring stories and expert insights on elevating your coaching practice.
If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com/hcr/. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.
