• Home
  • ->
  • Blog
  • ->
  • The Art of Health Blogging & Business Building With Michael Kummer

The Art of Health Blogging & Business Building With Michael Kummer

by: Sarah Appleby
Published: November 14, 2023
Updated: November 14, 2023

Michael Kummer, the maverick health blogger, podcaster, and successful owner of a health business, joins us to share his exceptional journey. From wrestling with irritable bowel syndrome to transforming his life through diverse diets and finally building his supplement brand; his journey is an inspiration.

Diving into the world of content creation, Michael breaks down the essence of blogging and how it's more than just writing. It's about resonating with your audience and providing quality, value-added content. With his keen insights into search engine optimization (SEO), he sheds light on the importance of searchability in building a passive income. Michael also talks about link building, content clusters, and how he employed his blog posts, affiliate links, YouTube videos, and podcasts to carve out a loyal audience. The conversation takes us through the maze of Google's algorithms and the potential impact of AI on content creation.

Michael also takes us through the process of creating his organ-based supplements, and the advantages of consuming organs over synthetic multivitamins. His take on the future of content creation and the advent of AI is thought-provoking. The episode wraps up with a glance into his life beyond his business - his homesteading journey and raising animals for food. Michael Kummer's experiences and insights are a goldmine for health coaches and entrepreneurs seeking inspiration or guidance.

To learn how to become a health coach or to up-level your skills and credentials as a health coach, visit primalhealthcoach.com.

Michael Kummer

Episode Overview:

  • 00:00: Building a successful health business
  • 09:46: Blogging, income generation, and SEO
  • 21:14: Building authority and income through blogging
  • 33:51: Building a multifaceted online business
  • 46:04: Insights and growth in blogging
  • 49:18: Pros and cons of AI in content creation
  • 53:31: Building and selling organ-based supplements
  • 1:02:32: Organ consumption and supplement branding
  • 1:08:47: Becoming a successful health coach

Connect with Michael at:

Listen via the player below, or subscribe in iTunes or your preferred podcast streaming service.

Now tell us what you think! Leave a comment below to start or join the discussion...

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

Ready to become one of the world’s most trusted, experienced, and knowledgeable health coaches? Get certified as a Primal Coach.

Establish clout. Elevate your career. Enrich your knowledge with the only comprehensive ancestral health
certification program in existence.

Got questions? We have answers. Gain instant access to the Primal Health Coach Institute Course Catalog.

In course catalog, you will learn:

  • How to become a health or fitness coach in just 5–7 hours per week
  •  Exactly what you will learn in each of our online courses
  • The professional opportunities available for health and fitness coaches
  • Ways to define your niche as a health or fitness specialist
  • The length, format, and graduation requirements of each course
  • The business tools and support we provide to all of our students
Select Your Country *
  • Please select one
  • Afghanistan
  • Åland Islands
  • Albania
  • Algeria
  • American Samoa
  • Andorra
  • Angola
  • Anguilla
  • Antarctica
  • Antigua and Barbuda
  • Argentina
  • Armenia
  • Aruba
  • Australia
  • Austria
  • Azerbaijan
  • Bahamas (the)
  • Bahrain
  • Bangladesh
  • Barbados
  • Belarus
  • Belgium
  • Belize
  • Benin
  • Bermuda
  • Bhutan
  • Bolivia (Plurinational State of)
  • Bonaire, Sint Eustatius and Saba
  • Bosnia and Herzegovina
  • Botswana
  • Bouvet Island
  • Brazil
  • British Indian Ocean Territory (the)
  • Brunei Darussalam
  • Bulgaria
  • Burkina Faso
  • Burundi
  • Cabo Verde
  • Cambodia
  • Cameroon
  • Canada
  • Cayman Islands (the)
  • Central African Republic (the)
  • Chad
  • Chile
  • China
  • Christmas Island
  • Cocos (Keeling) Islands (the)
  • Colombia
  • Comoros (the)
  • Congo (the Democratic Republic of the)
  • Congo (the)
  • Cook Islands (the)
  • Costa Rica
  • Côte d'Ivoire
  • Croatia
  • Cuba
  • Curaçao
  • Cyprus
  • Czech Republic (the)
  • Denmark
  • Djibouti
  • Dominica
  • Dominican Republic (the)
  • Ecuador
  • Egypt
  • El Salvador
  • Equatorial Guinea
  • Eritrea
  • Estonia
  • Ethiopia
  • Falkland Islands (the) [Malvinas]
  • Faroe Islands (the)
  • Fiji
  • Finland
  • France
  • French Guiana
  • French Polynesia
  • French Southern Territories (the)
  • Gabon
  • Gambia (the)
  • Georgia
  • Germany
  • Ghana
  • Gibraltar
  • Greece
  • Greenland
  • Grenada
  • Guadeloupe
  • Guam
  • Guatemala
  • Guernsey
  • Guinea
  • Guinea-Bissau
  • Guyana
  • Haiti
  • Heard Island and McDonald Islands
  • Holy See (the)
  • Honduras
  • Hong Kong
  • Hungary
  • Iceland
  • India
  • Indonesia
  • Iran (Islamic Republic of)
  • Iraq
  • Ireland
  • Isle of Man
  • Israel
  • Italy
  • Jamaica
  • Japan
  • Jersey
  • Johnston Island
  • Jordan
  • Kazakhstan
  • Kenya
  • Kiribati
  • Korea (the Democratic People's Republic of)
  • Korea (the Republic of)
  • Kuwait
  • Kyrgyzstan
  • Lao People's Democratic Republic (the)
  • Latvia
  • Lebanon
  • Lesotho
  • Liberia
  • Libya
  • Liechtenstein
  • Lithuania
  • Luxembourg
  • Macao
  • Macedonia (the former Yugoslav Republic of)
  • Madagascar
  • Malawi
  • Malaysia
  • Maldives
  • Mali
  • Malta
  • Marshall Islands (the)
  • Martinique
  • Mauritania
  • Mauritius
  • Mayotte
  • Mexico
  • Micronesia (Federated States of)
  • Midway Islands
  • Moldova (the Republic of)
  • Monaco
  • Mongolia
  • Montenegro
  • Montserrat
  • Morocco
  • Mozambique
  • Myanmar
  • Namibia
  • Nauru
  • Nepal
  • Netherlands (the)
  • New Caledonia
  • New Zealand
  • Nicaragua
  • Niger (the)
  • Nigeria
  • Niue
  • Norfolk Island
  • Northern Mariana Islands (the)
  • Norway
  • Oman
  • Pakistan
  • Palau
  • Palestine, State of
  • Panama
  • Papua New Guinea
  • Paraguay
  • Peru
  • Philippines (the)
  • Pitcairn
  • Poland
  • Portugal
  • Puerto Rico
  • Qatar
  • Réunion
  • Romania
  • Russian Federation (the)
  • Rwanda
  • Saint Barthélemy
  • Saint Helena, Ascension and Tristan da Cunha
  • Saint Kitts and Nevis
  • Saint Lucia
  • Saint Martin (French part)
  • Saint Pierre and Miquelon
  • Saint Vincent and the Grenadines
  • Samoa
  • San Marino
  • Sao Tome and Principe
  • Saudi Arabia
  • Senegal
  • Serbia
  • Seychelles
  • Sierra Leone
  • Singapore
  • Sint Maarten (Dutch part)
  • Slovakia
  • Slovenia
  • Solomon Islands
  • Somalia
  • South Africa
  • South Georgia and the South Sandwich Islands
  • South Sudan
  • Southern Rhodesia
  • Spain
  • Sri Lanka
  • Sudan (the)
  • Suriname
  • Svalbard and Jan Mayen
  • Swaziland
  • Sweden
  • Switzerland
  • Syrian Arab Republic
  • Taiwan (Province of China)
  • Tajikistan
  • Tanzania, United Republic of
  • Thailand
  • Timor-Leste
  • Togo
  • Tokelau
  • Tonga
  • Trinidad and Tobago
  • Tunisia
  • Turkey
  • Turkmenistan
  • Turks and Caicos Islands (the)
  • Tuvalu
  • Uganda
  • Ukraine
  • United Arab Emirates (the)
  • United Kingdom
  • United States
  • United States Minor Outlying Islands (the)
  • Upper Volta
  • Uruguay
  • Uzbekistan
  • Vanuatu
  • Venezuela (Bolivarian Republic of)
  • Viet Nam
  • Virgin Islands (British)
  • Virgin Islands (U.S.)
  • Wallis and Futuna
  • Western Sahara
  • Yemen
  • Zambia
  • Zimbabwe
Program Interest (Please Select One) *
  • Primal Health Coach Certification
  • Primal Fitness Coach Certification
  • Master Coach Certification
  • Primal Health and Nutrition Expert Certification
  • Primal Fitness Expert Certification
  • Coaching Expert Certification
  • Advanced Coaching Expert Certification
  • Business Expert Certification
  • Human Intestinal Microbiome in Health and Disease
  • Strength Training for Women
  • Health Coaching in Medical Practices
  • Functional Therapeutic Diets
  • Applied Ketogenic Diet
  • Functional Lab Testing for Health Coaches
  • Launch Your Coaching Business
  • How to Land a Health Coach Job
  • PrimalPro™
  • I'm not sure yet
>
Share
Tweet
Email
Share
Pin
More